08 / Real Estate / New Cairo / GCC
New CairoGCC Pipeline.
A GCC-focused real estate campaign that paired meaningful lead volume with highly efficient acquisition economics.
The business context.
The campaign localized a New Cairo investment proposition for GCC audiences, then isolated the audience and message combinations most likely to convert.
How the work came together.
- 01
Localized the offer for GCC investor priorities
- 02
Separated high-intent audience clusters by signal
- 03
Tested direct-response creative and lead paths
- 04
Scaled the strongest cost-and-volume combination
The campaign outcomes.
- Media spend
- SAR11,076.33
- Leads
- 666
- Cost per lead
- SAR16.63
- Impressions
- 511,410
04 / EVIDENCE
03 IMAGESThe complete picture.
Headline results relate to the GCC campaign in SAR. Other New Cairo screenshots show separate campaigns.
Selected team experience before ONUS.
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